Insights

The myGreenAgent Blog

Notes on AI adoption, revenue intelligence, and what it actually takes to build tools your team owns.

Matt Holland, Founder & CEO of myGreenAgent

Matt Holland

Founder & CEO

From the founder

Written by Matt Holland, former McKinsey Sales & Marketing practice lead and 15-year Nielsen data analytics leader.

More about Matt →
Strategy

Why Most Cannabis Companies Don’t Need Another Software Subscription

September 27, 2026 · 5 min read

Every AI vendor wants to sell you a seat license. Here’s why that model breaks down for cannabis operators — and what owning your own tools actually looks like in practice.

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Sales & Trade

What an AI Sales Agent Actually Does for a Cannabis Brand’s Trade Team

September 27, 2026 · 6 min read

A walkthrough of a real agentic workflow — from a revenue-shortfall signal to a closed order — and where a human stays in the loop.

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